Verifyd is a digital platform designed for influencers to create and manage online competitions, offering a fresh way to engage their audience and generate new revenue streams. It also provides an option to donate a portion of proceeds to a chosen charity.

The name we came up with reflects trust and legitimacy—crucial for competitions—and connects with the "verified" status influencers seek on social media, symbolising both credibility and recognition.

Verifyd needed a brand identity that would appeal to high-end influencers, exuding trust and sophistication, while maintaining a vibrant, modern feel.

The brand system features vibrant, energetic colours paired with a mix of sans and serif fonts for an editorial touch. This cohesive design perfectly balances luxury with modernity.

Building on the theme of verification, we designed metallic 3D icons inspired by the prestige of trophies and medals, celebrating competition winners. These elements subtly reinforce the sense of achievement and status within the platform.

The Verifyd brand system was designed to seamlessly translate across multiple channels, from social media to the marketing site and the digital product. This flexibility ensures consistency and impact, regardless of where the brand appears.

Not only did Neverbland craft Verifyd’s brand identity, but we also developed the launch product, ensuring the brand system integrated perfectly into the digital products functionality.

With strong engagement seen from the first competitions, Verifyd is destined for big things.